Well we all know that Apple has recently launched a new iPhone4 which is a bit different from its predecessor iPhone models. It also has a new version of operating system in it which is iOS 4.0. The new iPhone is remarkably excellent in features but the old issues associated with Apple products are still there.

You might be thinking what issues am i talking about ? It is the issue of supply and shortage of Apple devices in the market. Apple made a record in the market by selling more than 1.7 million iPhone4 within three days only. Well this is really a great achievement for Apple’s newly launched iPhone4. The most exciting features in this phone are the multi touchscreen, FaceTime App., front camera and multi-tasking facility in it. Apart from these other new and interesting Applications have also been introduced for this new iPhone4.

A recent report tells that Apple is making its users wait to get their hands on the new iPhone4. According to Apple they are unable to fulfill the demand and all the stock of the newly launched iPhone4 has been delivered to the consumers. Why does Apple face such problems every time? Is there any problem with their demand forecasting or they are still not confident about whether there new product will perform well in the market or not. Well it doesn’t look like they are not confident about the success of their product but yes it seems that they are unable to forecast the demand properly.

The products which Apple come up with are so unique and innovative that the whole world runs after them. Apple views it as something really amazing about their company and they feel proud about it. No doubt they are correct but they need to do something about it because the shortage and supply issue of iPhone4 and upcoming products from Apple can lead the customers to purchase products of other competitors.