Almost every mobile phone now has the facility of internet, mp3 player, camera, radio and other such features. People in Pakistan really want to buy cell phones with different features but in Pakistan who uses all the features of a mobile phone? Are they the businessmen who just use internet for browsing emails or are they the middle aged men and women who are so much busy in their daily life that they don’t even get time to hold their mobile phones for the sake of entertainment?

There are a lot of people in Pakistan who buy expensive mobile phones but do not use the mobile phone features completely. Some use it for web browsing others use it for listening songs or radio. Some make calls all day long and some just spend all day sending text messages to others. From housewives to business persons, from laborers to professionals none of them makes the complete use of a mobile phone’s features. The one’s who use a mobile phone optimally are the teenagers and youngsters.

Pakistani youngsters use the mobile phone for receiving phone calls, they text each other all day and stay in touch with friends, they listen to radio at night and listen to music through their mobile phones while traveling, they use their cell phones for browsing internet and chatting online with friends, they are the one to transfer data via Bluetooth with friends and they take fun pictures through the mobile phone camera.

This clearly shows that youngsters and teenagers are the one who use a mobile phone to its complete capability. And they are the one who are always looking for the new features and technology in their mobile phones. They always want something more in their mobile phones. The excitement to buy a new mobile phone is the most among the youngsters in Pakistan. This shows that the true customers to any mobile phone company in Pakistan are the youngsters and the teenagers and every mobile phone company should target them.